A housefor one talent.
Madame Emma Lohoues. Represented exclusively by Rubby Agency for brand collaborations, brand activations, and press partnerships across the Middle East and Francophone Europe.
Plate 06 · Editorial · Dubai · MMXXVI
MadameEmmaLohoues.
One of the most-followed Francophone creators in the world. Based in Dubai. Founder of Empire17 — a beauty house that proves she does not just post, she sells.
Her audience spans the United Arab Emirates, France, and the Francophone diaspora — a premium-spending demographic that is traditionally hard to reach through paid media.
0.0M
Combined Followers
3.7M IG · 3.4M TikTok
0.0%
TikTok Engagement
vs. 2.5% mega-creator avg
0.0M
TikTok Lifetime Likes
Cumulative platform recognition
Plate 02
A bridge between
three worlds.
01
Dubai
United Arab Emirates
Primary base · 2025—
02
Paris
France & Francophone Europe
Belgium · Switzerland · Luxembourg
03
Abidjan
West Africa
Côte d'Ivoire · Cameroon · Senegal
04
The Diaspora
Global Francophone
London · Brussels · Montréal
Three ways
to work together.
I
Brand Collaborations.
Long-form content, paid partnerships, and ambassadorships. From a single in-feed post to a season-long campaign. End-to-end production handled in-house, in three languages, with a calendar that respects yours.
II
Brand Activations.
In-person hosting, store openings, editorial residencies — in the United Arab Emirates and across Europe. Custom-built around the brand calendar, not a templated package.
III
Press & Gifting.
Considered placement on press and gifting lists. Discreet seeding for new launches. Quiet, ongoing relationships with the houses Emma genuinely admires — not a list of every brand that asks.
Plate 04
“We do one thing —
represent one talent
— and we try to do it
better than anyone else.”
Plate 08
Raf, Founder
Based between Paris and Dubai. Building Rubby Agency around a single principle: that great talent representation is small, attentive, and deeply personal.
Plates 05 / 08 — Editorial Selects · MMXXVI
Plate 05
Plate 08
Plate 07
For partnerships,
press, and bookings.
talent@rubbyagency.comReplies within 48 hours · English · Français